Google’s Secret Sauce

Some things I just can’t make up.

I was sitting and enjoying a nice dinner tonight in Santa Clara when a somewhat geeky guy sits down next to me and begins to shovel his food like a starved man. He had a unique outfit, a European accent and the eyes of a mad scientist. He wasn’t wearing a badge. He was a Google engineer and I knew it.

When he asked me about my work I told him that I dabbled in programming but that I also did SEO consulting. We chatted a bit about C++, Java, Fortran and other mundane things before I asked him, “so, do you work for Google?”. He replied that he did, confirming my suspicions. He said he was an engineer.

I decided to have a little fun and pretend to enlist his help. “So, I want to rank #1 on Google for all queries” I said. “Can you do that for me?”

He looked at me, puzzled. But he seemed to want to give me a real answer. He said, “I can’t do that. Besides, it would crash your servers.”

“Not my servers”, I told him. “I have 2 servers and they’re really big.”

He insisted that it was a bad idea. So I gave in a little. “Ok, how about ranking #1 for most queries?” He still insisted that I wouldn’t get qualified traffic and that my servers would blow. I assured him that both of my servers were top notch.

I handed him my business card and told him that he could think about it and, if he changed his mind, I could take all the traffic from ranking #1 on “the Google”. He looked at me with an uncomfortable grin. And he said, “ok, but I really can’t do that”.

It was fairly obvious, hopefully, that I was joking. At any rate, I saw the engineer later and asked him if he was going to delete me from “the Google” for asking for his help. He assured me, “No, we won’t do that. Google is not evil, really.”

Thank goodness. I’m relieved.

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4 Responses to “Google’s Secret Sauce”

  1. Dave Dugdale Says:

    So did you give him your personal card or a Rentals.com card?

  2. Slim Says:

    Right. One or the other. Only two options for me. I’ll let you ponder that one.

  3. S. Martin Says:

    I thought you were sewing a yoga mat out of all your Rentals cards?

  4. Slim Says:

    That’s so wrong on so many levels.

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